Product Designer / Manager +31 6 5180 1275 · [email protected]

https://www.williameerhard.com/ https://www.linkedin.com/in/williameerhard/

PDF Available

William_Eerhard_CV.pdf

About Me

Product Designer with a passion for creating user-centred digital products that deliver meaningful business and customer outcomes. Combining design expertise with product management experience, I help shape product vision, define priorities and turn ideas into successful solutions.

I have led multidisciplinary teams both internally and externally, building strong stakeholder relationships and guiding projects from discovery through delivery. Through collaboration, strategic thinking and a focus on user needs, I create experiences that are intuitive, impactful and built for long-term success.

Experience

Product Designer & Co-Founder

Countoo · Dec 2024 – Present

• Founded and designed a sports and fitness application for iOS and watchOS, leading the product from concept and validation through design, development, and launch.
• Defined product strategy, user experience, branding, and roadmap while leveraging AI-powered workflows to accelerate product development.

Lead Product Designer / Manager

Coinmerce · Sep 2024 – Present

• Led product strategy and design initiatives. Under the growth unit I led anything product/platform related. Improving, adapting and optimizing flows and design to increase user engagement.
• Managed and coordinated projects internally and externally, aligning stakeholders across design, development, compliance, and business functions.
• Scaled and mentored a multidisciplinary team of 2 Product Designers and 8 Front-end Developers.
• Delivered key regulatory initiatives including MiCAR, Travel Rule, DAC8, Account Types, and Earn Services, ensuring compliance while supporting business and revenue growth.